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How To: Apply Serum

May 10, 2017

Skin serum may be one of the most misunderstood beauty products. Questions like, “Do I really need it?” and “How do I apply serum?” are on the minds of those who want to do what it takes to get a healthy and vibrant face. 

Thankfully, skin care serum isn’t really that mysterious or complicated. If you purchase an all-natural serum made with healing ingredients, that is. And, if you forgo a serum loaded with strange ingredients and promises to do something that’s not possible (like give you new skin in a day).

Once you buy a natural and organic skin serum, the rest of getting the maximum benefits from the product goes like this:

Gather Supporting Products 

A skin care serum isn’t meant to be used alone. It’s, rather, a supporting player in a comprehensive beauty routine. Along with your serum, you’ll want to make sure you have a gentle and plant-based face wash as well as an ultra-hydrating moisturizer. Your serum does its best work on damp skin, which is where your moisturizing product will come into play and why you should blot-dry after cleansing.

Define Your Beauty Goals

While a skin care serum can absolutely be used all over the face, sometimes it’s just needed for spot care. Think about why you are using a serum before you apply. Do you have dark circles or bags under your eyes? Does your face feel dry and tight all over? Maybe you have age marks in certain areas. Choose a skin care serum that will give you the results you need so you don’t waste time or product. 

The Application

When applying serum, it’s best to consider consistency as well as use. Generally, you’ll want to apply your beauty products starting with the lightest one and finishing up with the heaviest. This is because products with the biggest molecular structure need to go on last, so they don’t block pores and prevent other beneficial formulas from entering the skin. For instance, you might use your lightest serum over a damp, freshly washed face. Then, you’d apply your moisturizer followed by your deep hydrating facial serum.

Timeless Skin Care has many types of facial serums you can use solely or in combination. We provide a range of serums, including our Vitamin C Serum and the best hyaluronic acid serum on the market, to give you exactly what you need for skin that’s in top condition.

If you love keeping up with the latest trends in cosmetics and skin care products, you have probably heard the term "serum" a time or three lately. A wide variety of products are available for use as serums and can do everything from remove age spots and fill in wrinkles to give you a more luminous complexion over the span of a few weeks. The topical application process means the vitamins and nutrients in serums benefit your skin more directly than if you were to take an oral supplement of the same vitamins. Of course, it is important to take serum application seriously.

How Often to Apply Serum

For most people, applying serum is something that should occur once in the morning and once in the evening. This way, the product protects the face and works throughout the day and then continues to work as you sleep. However, each person's body is different. You might find that twice daily is too much or too little for your needs and may need to adjust your application schedule slightly.

The Application Process

Now that you know how often to use it, you need to know how to apply serum. It is quite simple. In the morning, dab two or three drops of your serum onto your face smooth it into a thin layer. You can then apply moisturizer or makeup as normal. In the evening, repeat the process. You can either keep your face bare or apply other products on top if necessary. Remember, you only need a tiny amount of a serum. Overdoing it wastes product and doesn't make it any more effective.

Protecting Your Product

Serum does not last forever. Light and air make it vulnerable to oxidation, so be sure to store your product in a dark bottle in a cabinet or drawer to prevent faster oxidation. To learn more about serum and how it can benefit you, get in touch with us at 1-800-213-3705.

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