If you are a resident of the planet earth and have a skincare routine, chances are you\u0026#39;ve heard of hyaluronic acid. What you may not know is just exactly what is hyaluronic acid and what does it do for your skin. It\u0026#39;s pretty simple, really.What is Hyaluronic Acid? Hyaluronic acid is a carbohydrate molecule naturally present in your skin. It holds moisture in and keeps your skin hydrated. It\u0026#39;s what is called a \u0026quot;humectant\u0026quot; which means it attracts and preserves moisture. However, as we age, our skin produces less of this hydrating substance which causes more fine lines and wrinkles along with dull, dry skin. Important aspects of hyaluronic acid include: Skin Hydration: Keeps skin smooth and supple by replenishing and retaining moisture Skin Protection: Forms a barrier that shields skin from pollution, UV rays and promotes healing Anti-inflammatory Properties: Soothes\/calms chronic skin condition flareups like rosacea and eczema Anti-Aging Benefits: Plumps and firms skin to reduce fine lines and wrinklesDermatologists use hyaluronic acid for acne, a condition primarily caused by excess oil secretion which clogs pores. Hyaluronic acid is effective at de-clogging pores which can reduce breakouts and combat acne scars. A face serum containing hyaluronic acid + vitamin C is quite beneficial in controlling acne.Hyaluronic acid for oily skin is also popular. When you have oily skin, it\u0026#39;s because your skin is dehydrated. To compensate for the lack of moisture, skin produces excess oil which can lead to breakouts. The best way to combat oily skin is to keep it hydrated, and the best way to hydrate skin is with a pure hyaluronic acid serum.Finding Hyaluronic AcidNow that you know what hyaluronic acid is and its benefits, take a look at our products. Our complete line of serums, lotions and moisturizers offer everything you need for beautiful, healthy skin.